The better your SEO efforts, the higher and greater will be the results. A common question that you will be asking yourself and (most of the time) Google or any other search engine is, “How long does it take to improve SEO” or “How long does it take to see the improved SEO results.”
Not just your clients but every businessman out there wants to know about the improvements and success of Search Engine Optimization (SEO). And it’s high time you get a concrete answer to your question. However, before that, you must understand that SEO differs from advertising or a PPC campaign.
SEO is not about the money you spend, but the SEO efforts you put into your campaign during a certain period. Without any delay let’s get to the point!
How long does it take to improve SEO?
The minimum time frame for seeing improvements from an SEO campaign is between 6-12 months. This time frame is the expected and not the exact one. If you are looking for a definite number, it is impossible to get one.
No SEO expert or company is providing SEO services that guarantee improved SEO results in a specific time frame. Verify the authenticity of the company if someone gives you a definitive answer, such as results in one month. Now, you will be thinking why is that?
We won’t keep you hanging there, SEO works on various factors and its success depends on them and the market situation or algorithm updates. In upcoming sections, you will read about SEO success, factors affecting the SEO results, and a plan that will help you witness the dramatic SEO improvements.
What is SEO success?
SEO success refers to achieving a high ranking on search engine results pages (SERPs) for specific keywords or phrases that are relevant to a website’s content, products, or services. The ultimate goal of SEO is to attract more traffic to a website, increase brand visibility, and drive conversions.
Now, the question is how do you measure SEO success? You can measure the success of an SEO campaign by various metrics, such as:
- Ranking position: The higher a website ranks on SERPs for your target keywords, the better its SEO performance.
- Organic traffic: The amount of traffic a website receives from search engines is a good indicator of SEO success.
- Engagement: Metrics such as bounce rate, time on page, and click-through rate can help determine if the website’s content is relevant and engaging to users.
- Conversions: Ultimately, the success of an SEO campaign can be measured by the number of conversions or sales generated from the website’s traffic.
SEO success is not a one-time event but a continuous process that requires ongoing optimization and maintenance. Also, you can measure SEO success through SEO tools like Google Analytics, Ahrefs, SEMRush, and others. And this brings us to the next section of the article!
What are the factors affecting SEO Results?
As stated above, SEO is an ongoing process that helps your website to rank higher, improve user experience, and see an increase in traffic. These are also the major ranking factors. Without creating any more suspense let’s move ahead!
1. Technical SEO
Technical SEO means optimizing a website for technical aspects like page speed, robots, site maps, schemas, canonical links, URLs, etc. When your website’s technical health is sound, you will definitely see a jump in rankings on SERPs.
2. On-Page SEO
Another factor that affects Google’s ranking or any other search engine ranking is on-page SEO. The on-page SEO mainly focuses on content. And we all know the saying in the digital marketing world, “Content is King.” Your content should be well-researched, SEO-friendly, high-quality, and fulfills the search intent of the query or keyword focused.
You need to do this because the content is also one of the top three ranking factors of Google among others.
3. Off-Page SEO
Last but not least is the off-page SEO. The term itself says the meaning of this SEO tactic, it is done off the website. It is all about creating links that will back your website and promote it as an authoritative and credible source for the information or solution it provides. Your website must have a strong backlink profile to be considered a thought leader in the industry.
A plan that will give you dramatic SEO improvements!
So, now you all know about the three main factors of components of the SEO and results it can yield. Being business owners, you might be wondering how can I plan an SEO strategy that will get you immense results in a short period. Well, you can hire SEO services from experts for the same.
Here is a guide that will help you create a plan that will result in dramatic SEO improvements!
Monitor website performance
Even before you start planning for creating an SEO plan or strategy, you must monitor the website’s performance. And it includes analyzing the situation it performs well, on which page or target keyword it is generating organic traffic as well as highly convertible leads, and other such metrics.
Following that, you should create or note down the effects on the website during or after the Google search algorithm update. Keep an eye, on whether your website performance stayed normal, spiked, or met its doom (being penalized). Along with all these, you will also have to check its mobile-friendliness, page speed, and others.
Do the competitors’ analysis
Along with that, you should start competitors’ analysis too. Why you must do this? Well, there are thousands of websites on the internet. And maybe hundreds of them target the same keyword you are planning to. So, you must check the keyword difficulty and its search volume in the SEO tools like Ahrefs, SEMRush, and others.
The higher the difficulty rate, the lower the chances of getting a higher ranking on SERP for the relevant keyword. Apart from that you also need to look at other factors like how they reached there, what is your competitors’ current position, how is it maintaining its visibility, and other relevant factors.
TIP: Along with the relevant keywords, you should focus on long-tail keywords and search queries surrounding the topic.
Deploy quality resources
After competitive analysis, you should move ahead with your SEO plan. The next step is about allocating or deploying the best available resources. Now, you will be thinking why is that necessary? Well, the answer is simple, the better resources you have the best result you will get.
You can either hire more experienced content writers who can provide you with well-researched, SEO-friendly, and high-quality content that is written for both humans and search engine algorithms. You can also look for expert SEO services to help you develop the best SEO strategy for your website’s growth.
Make a detailed SEO strategy
Now creating an SEO plan is not enough to see the dramatic results, you will need to make a detailed plan. A detailed plan includes details on how you will rank higher for a particular keyword. If you are targeting a highly competitive keyword, it will take months or maybe years to rank higher and achieve desired results.
Despite that, you can start by targeting low-difficult keyword ranking for them in the search engine, earning organic traffic, creating credibility, and building domain authority for your website. This will back your website for ranking higher for difficult keywords in the future. In a detailed SEO plan, you can also add the details on how you will go ahead with the link building.
Give your 100% while executing the SEO plan
Your plan is nothing without execution. There’s a quote by Otto Van Bismarck, “A bad plan that is well executed will yield much better results than a good plan that is poorly executed.” The quote clearly states the importance of executing.
Planning is only winning the half battle, to conquer the win you need to execute your SEO plan with 100% dedication. Work on qualitative and relevant content, make your keyword research precise and focus on building high authority backlinks to establish yourself as a thought leader in the industry. The better your SEO efforts, the higher and greater will be the results.
Unveiling the Limitless Horizon of SEO Efforts!
With this, we will be concluding the article on how long it takes to improve SEO, and now we all know the answer. After proper planning and execution, you will be able to see improved SEO results within 6-12 months. You must stay updated with search engine algorithm updates, and technical issues arising on the website. In addition, you also need to create content that will help your target audience find the solution.